Thoughts on Wicked Weed’s Acquisition by Anheuser-Busch

Screen Shot 2017-05-09 at 11.12.53 AMI (kind of) get it. A local icon of brewing liquid gold gets bought by mega-corp, and you personally feel slighted. How dare they! I can’t support that, can I? What will my friends think?

To everyone whining about Wicked Weed being acquired by Anheuser-Busch:

Keep your promise and stay away. It will be much easier for me, my friends, my family and other merry bands of misfits to get a table when we visit Asheville.

Stop using and buying other products that you love that are also owned by bigger companies. Why limit your cutting-off-your-nose-to-spite-your-face to just one acquisition? Go ahead and turn off Instagram, delete YouTube, don’t eat at Chipotle, don’t buy just about anything from the grocery store. Sheesh…that place is a sell-out emporium.

Shun any successful business that builds a great company that then has a successful exit to avoid your own personal cognitive dissonance. Let’s keep things consistent. (+1 for use of MBA words, +1 more if I actually used “cognitive dissonance” correctly).

Never start your own business. Instead, continue whining about the success others have. Your feelings of personal injustice are blinding you to the fact that Wicked Weed’s sale to AB may foster multiple new breweries, new business ventures, and more jobs in Western NC. Entrepreneurs are known for reinvesting their earnings in new companies…they don’t sit still.

Better yet, start your own business and live “the struggle”. Then you’ve got some ground to stand on as a company founder whether or not to keep a business family-owned, lifestyle, or high-growth.

Tell all of your friends in other states not to buy Wicked Weed because those founders are such sellouts. Yep, it’s a terrible idea to bring crazy delicious beers to a nationwide audience. Who would want that? You should stop this movement before it starts.

What did Anheuser-Busch ever do to you, personally, to merit this kind of disdain? We have common ground that many of their own beers are tasteless, but what about Goose Island, Devils Backbone, Breckenridge, Four Peaks? Did they run your family farm out of business?

Get over yourself. It’s not about you at all.

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